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Cake is great, but when it comes to talking about your natural makeup, it shouldn’t be anywhere in the conversation. That’s why we’ve made it our mission at 100% PURE™ to provide top-tier face makeup and natural skin care products that accentuate your natural beauty while lessening the appearance of blemishes, dark circles, or age spots. From natural cleansers to keep your skin clean and healthy to the Fruit Pigmented® concealers that won’t cling, we’re obsessed with helping you achieve the flawless-looking skin you deserve, without the toxic ingredients or cakey appearance.
Choosing the Right Concealer
Concealers are a staple in natural cosmetics and are an easy way to cover up pesky pimples, age spots, and even tattoos! Natural concealers not only give you the coverage you want but also the added benefit of nourishing ingredients sourced from Mother Earth herself. When shopping for a new concealer, it’s important to know that not all concealers are created equal, and the concealer you need may be different than the one your mother, sister, or girlfriend find the most benefit from.
Fruit Pigmented® 2nd Skin Concealer
For an anti-aging concealer that will soften your skin while neutralizing acne-causing bacteria, look no further than our Fruit Pigmented® 2nd Skin Concealer. This medium to full coverage matte finish concealer comes in seven shades, each dripping with hydration from nutrient-rich olive squalane, rice starch, and rosemary. You’ll love how buildable and blendable this concealer is, and the luxuriously soft and smooth appearance you’ll achieve with it. For best results, gently dot the concealer onto the concerned area. Feel free to take this concealer for a trip to your cheeks or nose to see how great it highlights and contours!
2nd Skin Corrector
Our line of ultra-blendable 2nd Skin Correctors helps reduce discoloration and dark circles while brightening your complexion. Available in three colors green, yellow, and peach, each color is specially formulated to help different skin. The matcha green tea corrector helps reduce redness, while the yellow corrector aims to reduce blue and purple hues while lightening dark circles under the eyes. Illuminating peach helps brighten dark circles and dull skin for a natural-looking glow and an even complexion you’ll notice. This corrector works best when applied to the eyes, chin, forehead, or trouble spots before your natural foundation application.
Fruit Pigmented® Long Last Super Fruit Concealer
If you need an all-day, full-coverage concealer ready to take on water, sweat, and oil look no further than the Fruit Pigmented® Long Last Super Fruit Concealer. This creamy, blendable concealer will conceal your blemishes while supplying your skin with the hydration, antioxidants, and nutrients it craves. Each luscious shade is formulated from key ingredients like rosehip oil, goldenseal, and shea butter for ultra-moisturized, supple skin. Green coffee antioxidants will help protect your skin from free radical damage while promoting circulation to help depuff inflamed areas. To apply, simply dot the concerned area with the concealer. Then plat and blend using fingertips or a concealer brush.
SHOP 100% PURE™ NATURAL CONCEALERS TODAY FOR THE COVERAGE YOU WANT WITHOUT THE NASTY INGREDIENTS YOU DON’T. STEP INTO THE WORLD OF THE BEST NATURAL SKIN CARE AND DISCOVER HOW OUR PRODUCTS CAN TRANSFORM YOUR BEAUTY ROUTINE WHILE CARING FOR YOUR SKIN.
Related blog post: Healing and Concealing Acne
Dry skin does best with a silky, hydrating formula, while oily skin needs one that resists shine. Fruit Pigmented® 2nd Skin Concealer has hydrating olive squalane and a soft satin finish. Fruit Pigmented® Long Last Concealer with Super Fruits is water, sweat, and oil-resistant for long days, with an opaque satin finish.
For spots and redness, match your foundation or skin tone exactly so it disappears. For brightening under the eyes, go about one shade lighter. Swatch on your jawline in daylight. Fruit Pigmented® 2nd Skin Concealer is buildable, so you can also use a lighter shade to highlight and a deeper one to contour.
Prep with eye cream, then pat a small amount of creamy concealer where the shadow is darkest, usually the inner corner. Fruit Pigmented® Long Last Concealer with Super Fruits is made to conceal dark circles, with shea butter and rosehip oil that blend without caking. A light layer of Coffee Bean Caffeine Brightening Eye Cream underneath keeps it smooth.
Yes, if you only need coverage in a few spots or like a lighter look. Apply where you need it and blend the edges out with your fingers. 100% PURE Fruit Pigmented® 2nd Skin Concealer is made for spot concealing, highlighting, contouring, or all-over coverage, with a finish that looks and feels like a second skin.
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